OFFERING
Good communication isn't complicated. It's consistent, specific, and honest. Here's how I can help.
Our Values
Flexibility
I work around your structure, not mine. Whether you need a retainer, a project, or something in between, we'll find a model that fits.
Integrity
I'll tell you when something won't work. If I can't help you, I'll say so on our first call.
Realism
No strategies you'll never execute. Everything I build is designed to be used.
Rigor
Clarity isn't casual. Every message I help you develop is specific, substantiated, and relevant to your audience.
ABOUT CALIBRATE
About the Founder
I'm Adarsh. I've spent 15 years in corporate communications, public relations, and content marketing across agencies, in-house teams, and as a consultant in the UK, India, and North America.
At Softchoice, I led communications across Canada and the US, quadrupled LinkedIn followers from 15,000 to 60,000, and managed crisis situations with no negative media impact.
At E Source, I stepped in as interim CMO during a period of rapid growth, tripled the LinkedIn audience, quadrupled engagement, and cut over 40% of wasteful marketing spend. I've ghostwritten for executives at Adobe, Accenture, and Microsoft, celebrities, and heads of state. I've advised founders, coached experts for trade events, written board-level communications, and built teams that outlasted my tenure.
I started Calibrate because I kept seeing the same problem: smart people and strong companies struggling to communicate what they actually do. The expertise is often there. The words frequently aren't.
That's a fixable problem. Fixing it is what I do.
The Calibrate Advantage
Most communications consultants will tell you what you want to hear. I'll tell you what's true.
My background spans the full communications stack — public relations, content marketing, executive communications, digital marketing, internal communications, and brand strategy. That breadth means I can see where your communications break down across the whole system, not just one channel.
I'm also a writer first. Every strategy I build is grounded in the craft of clear, specific, purposeful writing — the kind that doesn't need a decoder ring.
I don't take on work I can't do well. I don't oversell timelines or outcomes.
And I won't keep billing you once the problem is solved.
TESTIMONIALS
CONTACT
Let's find out if I can help.
Book a 30-minute call. I'll ask about your business, your goals, and what's getting in the way. If it's something I can fix, I'll tell you how. If it isn't, I'll tell you that too — and point you somewhere useful.
No pitch deck. No pressure. Just a straightforward conversation.
Send me a message
