The Calibrate Advantage
Our services are built on years of experience seeing what works, and what doesn’t. We believe that effective communication needs a solid foundation - a clear plan, good writing, and constant learning.
Nice and simple, isn’t it? Sign up for one of our services below and you’ll see that it is.
Calibration
Do you ever feel like you want to convey your expertise to the world but can’t? Or even if you have anything to say at all? Chances are, you do. It’s your plan that needs work. No one sets out to create ineffective plans, but we just suck at making them specific enough to execute. So, we get overwhelmed. Our Calibration offering is not just any thought leadership service. It helps align your communication strategy with the goals that matter most. Through a detailed step-by-step process, including interviews, briefing meetings, a content audit, message design, and channel strategy, we deconstruct every aspect of your communication strategy before building a content plan centred on usefulness, clarity, and consistency. Book a free, no-obligation 15-minute Clarity call to see if I can help you.
Companionship
Execution without a strategy is the fastest way to burn through your marketing and communication budget. Whether you’re a founder, independent professional, marketing leader, or communication strategist, working without a sounding board is demanding. Often, you’re full of ideas that you compile in a high-energy state, only for execution to fall flat in a low-energy state. Our Companionship service fixes this issue. Together, we can dissect ideation, strategy, prioritisation, time management, scheduling, publishing, measurement or anything else you need to discuss so your communication reflects the best of you without burning you out. This unique pay-as-you-go service allows you to book a single session to go over a specific communication problem with me.